JETSET and Smashface Productions were recently mentioned in a Guardian article written by our friend and online producer Casey McKinnon. The title reads "Will Hollywood kill the web-only stars?" I wanted to thank Casey for the highlight and to write about my thoughts on the topic.
In the article Casey asks if Hollywood is creating a "new" media if they bring television to the internet. Here are my thoughts on the topic at hand, and what I think Hollywood should be thinking about:
Television is not the Internet
Just like theatre wasn't radio, radio wasn't film, film wasn't television, the television is not the internet. We all watch films on our television, but it's an inherently different experience than watching it on the big screen. The same goes for the internet. Thinking about the audience experience will dictate whether or not you're utilizing the medium to its fullest capacity. A three-camera shoot is par for the course on TV, on the internet it's definitely NOT going to knock my socks off.
